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The Internet – and especially social media – is able to provide important information on the links between people, brands, products and services. Omnilyze helps you hear and recognize these opionions, moods and trends early on.
Omnilyze helps you filter out relevant information from the large data pool. Based on your individual corporate strategy, experienced research analysts evaluate and summarize the search results and present them to you in easy-to-grasp reports.
Omnilyze gives you direct access to the opinions and characteristics of your consumers – at the hand of a few mouse clicks. Your communication experts can interact with our research analysist via an internal messaging and alert system, making sure that Omnilyze works to your advantage at all times.
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omnilyze - short facts
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Features
- Online brand monitoring
- Competition monitoring & benchmarking
- Internal alert and message system
- Real-time recommendations
- Email reporting
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Benefits
- Reputation management
- Consumer & market insights
- Issues monitoring
- Online PR performance review
- Stimulus for product improvement
- Crisis and prevention management
- Trend watching
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omnilyze - product information
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omnilyze content insights
- Issue-focused communications analysis
- Analysis of opinions, social networks and emotional involvements
- Qualitative analysis by experienced social media experts
- Well-designed summaries of the results
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omnilyze web radar
- User-friendly reports
via Web interface
- Access to details behind key data entries
- Content categorized by topic, source, priority,
tonality and publication date
- Statistical analysis in the form of
dynamically configurable charts
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omnilyze user insights
- Determining and classifying target audience
- Individual media usage and interaction behavior
- Definition of key media
- Advanced Profiling
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omnilyze brand guard
- Analysis and protection of your digital brand reputation
- Identification of brand right and copyright infringements
- Analysis of logo, image and claim usage
- Monitoring of counter movements and protest campaigns
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